RL
ROI Logic
REAL RESULTS FROM REAL CAMPAIGNS

Case Studies

Transparent stories from businesses we’ve partnered with. Every result shown is real — and every campaign had its own challenges and learnings.

Results vary by industry, budget, competition, creative, and offer. We do not guarantee specific outcomes.
HOME SERVICES • CINCINNATI, OH
Summit Plumbing & HVAC

312% increase in qualified leads in 45 days

Summit was spending heavily on Google Ads with poor lead quality and high cost per booked job. We restructured their account, built dedicated service landing pages, implemented proper conversion tracking, and launched a Meta retargeting campaign.

4.9x
ROAS
312%
↑ Qualified Leads
-41%
Cost per Lead
187
New Customers (45 days)
Channels: Google Search + Meta Lead Ads + Retargeting • Landing pages built by ROI Logic
SOLAR • COLUMBUS, OH
Evergreen Solar Solutions

215% increase in booked solar consultations

Evergreen had strong organic traffic but struggled to convert paid traffic into booked appointments. We created high-converting landing pages, implemented Google Local Services Ads alongside search, and ran targeted Meta campaigns to homeowners in their service area.

5.4x
ROAS
215%
↑ Booked Consults
92
Installs in First 90 Days
3.2x
Lead-to-Close Rate
HEALTH & BEAUTY • AUSTIN, TX
Lumina MedSpa

1,480 new leads with 38% lower cost per acquisition

Lumina wanted to scale Botox, filler, and laser services but was getting low-quality leads from broad targeting. We rebuilt their Meta and Google campaigns with strict demographic and interest targeting, created service-specific landing pages, and added strong offer testing.

3.8x
ROAS
-38%
Cost per Acquisition
1,480
New Leads (90 days)
68
New Patients / Month Avg
These case studies represent actual client work. Results are influenced by many variables and are not typical or guaranteed. We share them to demonstrate our process and the kind of outcomes possible with disciplined execution.